From Career Change to Phenomenal Success: Inspirations and Guide for the Unconventional Entrepreneur
The pursuit of job satisfaction and financial freedom pushes many individuals to explore the daring yet rewarding world of entrepreneurship. Those who have taken the path of a career change to start a business understand that it's not an endeavour for the faint-hearted—a successful leap requires a strategic plan, resiliency, financial literacy, and a new mindset. Among these bold adventurers are well-known figures who have switched careers and soared to even greater success.
Sara Blakely
Sara Blakely was selling fax machines door-to-door at 27 before becoming the founder of Spanx, a billion-dollar hosiery company. She was spurred into entrepreneurship by her desire for more comfortable undergarments. Without formal business training or fashion industry experience, Blakely prioritized practical problem-solving—a mindset that budding entrepreneurs can learn from.
Reed Hastings
Reed Hastings began his career as a math teacher before co-founding Netflix. Hastings said that his idea for the streaming platform came from a late fee for a Blockbuster video rental. His story underlines the power of leveraging overlooked opportunities, an essential trait for those wishing to venture into unchartered territories like "boring" businesses.
In certain instances, career changers have garnered success by diving into arguably mundane industries. Consider Jeff Bezos, who left a lucrative position on Wall Street to sell books online—an idea that sowed the seeds for Amazon. This shift exemplifies creative deal-making within an existing sector. These notably successful entrepreneurs suggest that replacement industries are ripe for disruption with novel business models and innovative service delivery.
So, if you're considering a career change into the creation of a potentially often overlooked small business—like a dog walking business, car wash, or nail salon—here’s a couple of extra tips to help you stand out from the crowd.
1. Embrace a different mindset: Be open to exploring industries you may initially perceive as "boring". Familiarize yourself with the notion that profitability doesn't always equate with glamour.
This involves moving beyond traditional concepts of success and profitability. For example, while the tech industry may glamorize rising market valuations, it's crucial to remember that other sectors can boast strengths such as stability and resilience. Don't shy away from smaller industries simply because they're not deemed 'glamorous'. It's about embracing the concept that every industry has potential for success when approached smartly and with a 'can do' attitude.
2. Do your homework: Study the chosen sector meticulously. Identify gaps and envision how you could disrupt traditional ways of operation to drive profitability.
Thorough market research is integral when venturing into any industry, especially one that’s new to you. Begin by recognizing the customer's pain points and identify if there is a gap that your business can fill. Monitor your competitors, understand what they're doing right, and what they're doing wrong. Consider demographics, market size, and industry trends. The knowledge gathered will help you design a business model that caters to your audience while also disrupting the market with your unique offering.
Changes are never easy, especially those that involve drastic career shifts. However, as we've seen from entrepreneurs like Blakely, Hastings, and Bezos, taking that leap into the unknown and unconventional can lead to monumental success.