Unlocking the Easter Potential With Loytu

Hey there everyone,

With Easter just around the corner, this is a golden opportunity for businesses like yours to leverage Loytu: a fantastic rewards program software. Today, I'm going to walk you through how to create a short-term Easter rewards event and use it as a catalyst to drive increased sales and traffic. Yes using Loytu for short term schemes is a thing and can be done, so pull up your chair, get that cup of joe brewing, and let's dive right in.

Step 1: Define Your Easter Rewards Program

First and foremost, sit down and sketch out what you want your customers to gain from this Easter rewards event. Do you want to reward increased purchases? Encourage referrals? Spell out the goals of the program clearly. Once you've got that down, decide what rewards would be motivating to your customers. Remember, the goal is to make them feel valued while going for that extra purchase. I don't know what business you're running so here's some examples go give you an idea. Plus let's no forget, your scheme doesn't need to end at Easter, this could just be the start.

1. Landscaping / Gardening Services:
   Set goals to encourage clients to sign up for seasonal flower care or maintenance packages. The reward could be free lawn maintenance after every five services or a discounted landscaping design consultation.
2. Launderettes / Laundromats:
   Boost customer loyalty by rewarding clients for every tenth load of laundry or rewarding extra points for using eco-friendly washing options. The reward could be a free load of laundry or discounted drying services.
3. Car Wash:
   Drive traffic by rewarding customers for every third car wash, or setting a referral scheme where they get points if a friend uses the car wash. The reward could be a free or discounted car wax service.
4. Plumbing Services:
   Encourage repeat business or referrals by rewarding points for every service call or for successful customer referrals. They could redeem their points for a significant discount on their next service.
5. Food Van:
   Motivate customers to try different menu items by giving extra reward stamps for orders from the "specials" and "seasonal" sections of the menu. The reward could be a free meal after accumulating a certain number of points.

Step 2: Set Up Your Program in Loytu

Establishing your program on Loytu is a breeze. Navigate to the "My Stamp Cards" action, and select "Create a Card". Then, input the details you defined in Step 1: program name (something catchy like "Easter Eggstravaganza Rewards"), description, and the actions you want to reward plus the number of stamps needed.

Step 3: Determine the Reward System

How about some Easter-themed badges or points that can be redeemed against discounts? Or perhaps, one lucky customer might find a 'golden egg' in their purchase which grants them a massive discount or a special gift? Perhaps if you're in a trade where visiting traffic is seasonal you could offer stamps for visiting daily. The sky’s the limit, so thinking outside the box here's some examples of reward schemes for passing short lived traffic.

1. Holiday Stamp Card:
   Offer a stamp card that grants visitors a special deal after a set number of purchases. For example, "Buy 4 coffees, get the 5th free" or "Get a free dessert after purchasing 5 main courses."
2. Event Pass:
   This could be beneficial for businesses like theme parks or city tours. The pass could give discounts or special privileges for the season. E.g., "Purchase an Easter Event Pass, get 10% off all stores in the park plus collect 6 stamps to receive 25% off your next purchase."
3. Holiday Combo Deals:
   Tap into the 'season of giving' by offering holiday combo deals where the customer gets a discount or prize when buying difference items on each visit. E.g., "Try every flavour of ice cream and receive a free Mega ice cream of your choice."
4. Limited Edition Rewards:
   Creating season-specific rewards can catch customers' eyes. For example, you could introduce a reward item available only during the holiday season if you visit each outlet.

Step 4: Spread the Word

Once your program setup is complete, it's time to let your customers know. Craft compelling emails, engaging social media posts, or even in-house banners promoting the Easter rewards program. Don't forget to use the POS button in your card settings to share a link to your reward program. The more eyes on it, the more likely it is to bring you a return.

Step 5: Monitor and Adjust

Throughout the Easter period, monitor the analytics provided by Loytu. Identify what's working and where adjustments are needed. Flexibility in response is key.

And there you have it. You'll now have effectively turned the Easter season into a crowd-puller using Loytu's reward program. You've added value not just to your customers' shopping experience, but also to your bottom line.

Happy Easter!